Former Vice President of the CROOZ Group and President of CROOZ Blockchain Lab, Shoichi has led diverse businesses across mobile apps, advertising, blogging, FX trading, search engines, and blockchain games.
In May 2025, he stepped down from his executive roles and carried out a management buyout (MBO) to make StudioZ Inc.—a subsidiary of the CROOZ Group—an independent company.
Now, he is taking on the challenge of developing the next generation of games that bridge both Web2 and Web3 worlds.

Joined a systems development company in Osaka in 2008 as a systems engineer. After handling medical systems and university infrastructure, he joined a social game venture. In 2013, the company became a subsidiary of CROOZ, Inc., and he worked on major titles including "Knights of Avalon".

In 2014, he became lead planner for "Elemental Story", developing the puzzle mechanics and core systems, leading to release within 8 months.

Appointed Executive Officer at CROOZ in June 2016. In July, "Elemental Story" surpassed 600 million yen in monthly revenue. Became Director of StudioZ at its founding in November 2016, overseeing overall game business operations since.

Joined CROOZ, Inc. in 2008 as a new graduate. After experience in advertising sales, transitioned to game development. Planned and released "Kunio Battle".

Directed 15 titles, including "Ragnabreak" which remained in Mobage's TOP 20 for over a year. Later joined "Elemental Story" as a director, and currently oversees planning and promotion for all products as General Director at StudioZ.